How to Protect your Business’ Trademark

What should you do once you’ve created a trademark? As a business, your trademark is your biggest asset–it tells consumers that something in the marketplace is yours and that it lives up to the quality you strive for. It’s thus important to protect your business’ trademark. To start, a trademark is a name, word, device, symbol, or any combination therein, that is used to distinguish a company and its goods and services from another company’s goods and services. Most commonly, a trademark is a brand name or logo.

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How to Protect your Business’ Trademark

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